There are many tools which can be used to identify elements of your webpage which could yield to more results if properly identified. We’ve mentioned previously the impact of Google AdWords and Google Analytics in identifying workable strategies for your website by perceiving the before and after effect of these elements. If I notice after implementing a new blog subscription button that my page-views skyrocket in Google Analytics, I could assume this is a feature which substantially drives my SEO. However, the challenge lies in finding the right tool which can properly identify those specific features that could optimize my website. Using our PageSpeed Insights Tool is a great place to start because it may be that Google AdWords and Analytics are not providing a comprehensive–and direct enough–evaluation of the potential features which could be optimized if they were identified. And without this insight, your SEO may not reach its full potential.
So why is our PageSpeed Insights such a valuable tool? It is direct. It evaluates the performance of a webpage and then provides insight into how that webpage can be enhanced, making your optimization quicker than if you had to navigate through tools like AdWords and Analytics to find what elements need to be optimized and how they must be tweaked in order to yield to proper results. And PageSpeed Insights measures that performance for mobile and desktop services which is particularly resourceful when you consider the rise in mobile users in just this year alone. And you are provided with actionable insights that can drive your SEO in a direction which may be slightly more difficult to navigate if you are alone searching through data for these insights in AdWords or Analytics.
So don’t hesitate to try it out. It’s free, it’s direct, and it can provide you with more resources than you may’ve realized due to the fact that it’s lesser known but equally efficient in the type of information it provides, and in the time efficient way it provides that information. You just need to give it the chance to witness your results soar. Try it out here!